BBA – Travel & Tourism

DEGREE: BACHELOR OF BUSINESS ADMINISTRATION (TRAVEL AND TOURISM)

COURSE OBJECTIVES

• To develop the students with professional and academic inputs to adapt to the requirements of the changing travel, tourism and hospitality industry.

• To offer Comprehensive teaching and learning through case studies, role-plays, group discussions, presentations, group research and travel laboratories.

• To offer tailor made programs with both theory and skill developments as a part of the Curriculum.

• To offer Field oriented activities to know and promote value -additions for people and places.

• To enable students to be take up sector relevant studies, for presentations to be made and working experiences through internships.

• To provide strong emphasis in communication, customer relations and service.

• To create professionals who can succeed in the industry which has no regional, gender, language or age barriers and where talent reaps success

COURSE DURATION: 3 YEARS AVERAGE

TIME SPENT: APPROX 2 HOURS PER DAY

SYLLABUS:

FIRST YEAR: 

• Tourism Principle and policies

• Tourism Product and resources

• Management and Organisational Behaviour

• Tourism Geography and Ecology

SECOND YEAR: 

• Tourism Marketing

• Human Resources in Tourism

• International Tourism Study

• Adventure and Sports Tourism

THIRD YEAR: 

• Culture and Heritage Tourism

• Sustainable Tourism

• Travel Agency and Tour Operation

• Event Management and MICE (M = Meetings I = Incentive C = Conferences E = Exhibitions)

Let things move. Let things progress. Progress is Life.

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